As the creative agency behind Decimal’s branding transformation, we embarked on a journey to capture the essence of their unparalleled expertise in the hospitality industry. With over two decades of dedicated service to Perth’s premier venues, Decimal approached us with the ambition to redefine their brand identity and solidify their position as industry leaders.
To extend the brand’s identity across various touchpoints, we developed a suite of collateral that included business cards, letterheads, and a dynamic website. Through strategic naming, a compelling brand positioning statement, and cohesive design elements, we successfully transformed Decimal into a brand that not only stands out in the competitive market but also authentically represents the unparalleled services they offer to the vibrant world of hospitality.
To extend the brand’s identity across various touchpoints, we developed a suite of collateral that included business cards, letterheads, and a dynamic website. Through strategic naming, a compelling brand positioning statement, and cohesive design elements, we successfully transformed Decimal into a brand that not only stands out in the competitive market but also authentically represents the unparalleled services they offer to the vibrant world of hospitality.