Event identity
Copywriting
Motion
Print
Trophy concept
Digital Marketing
Now in its 35th year, the Western Australian Export Awards recognises the success of local companies and provides a platform to raise the profile of the State’s industry sectors and export capabilities. Identity was engaged to reimagine this event in a new light. Concept styling and category strategy employed within the brand and executions truly celebrates this special anniversary. The vibrant colours and 3D elements came to life at the event through lighting, pratical pieces and printed collateral.
13 award categories were open for application, showcasing the State’s diverse range of exports. Each category had it’s own unique colour that contributed to a wide ranging palette. All category colours still worked in harmony with the main event purples, blues and pinks. Simply diversity in awards, diversity of colour. This holistic approach to brand and event concept development rose above token embellishments, creating an immersive and memorable experience for attendees. Identity’s strategic sense ensured that every facet of the WA Export Awards 2023 seamlessly reflected the spirit of innovation, resilience, and success that has characterized Western Australia’s export landscape.
We are thrilled to celebrate the remarkable success of the WA Export Awards 2023, made possible through our collaboration with JTSI. Our graphics, motion design, and conceptual contributions played a vital role in exceeding expectations and bringing the event’s vision to life. Congratulations to JTSI, we are honored to have contributed to an event that not only showcased the excellence of Western Australia’s export sector but also demonstrated the power of effective collaboration and innovative design.
